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2012 Event Photos
Courtesy of DMT Imaging

MISSION

Purpose. The purpose of Monterey County Hospitality Association, Inc. is to act as the advocate for its members and the Monterey County hospitality industry in general. To foster, protect and educate its members on matters affecting the viability of the industry. To ensure that its efforts are focused on maintaining a viable hospitality industry within the county. To protect and represent the industry against economic, governmental and market conditions that could negatively impact the overall economic viability of the industry. MCHA will provide advocacy and representation on governmental issues; will provide educational resources and employee recognition; and will ensure that the economic benefits of hospitality are made known to the community through an effective public relations effort.

HOSPITALITY TRADE ASSOCIATION

MCHA is the only hospitality trade organization that serves all facets of the hospitality industry throughout Monterey County. All businesses in Monterey County are affected in some way by the tourism industry.  Positive revenue for tourism and hospitality means positive growth for Monterey County. Positive growth for Monterey County means positive growth for your business.

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